- Saturday, 11 November 201767 clicks
Until now, Google and Facebook have been the only people-based options for advertisers to reach large audiences across cookie-less environments. And now, come Sonobi. The New York based company unveil its people-based identifier (PBID) solution for for all advertisers and agency partners. The system updates its identity information of over 150 billion points of deterministic data monthly.
- Friday, 10 November 201716 clicks
Harvard Business Review Analytics Services released a comissioned report entitled 'Artificial Intelligence for Boosting Revenue Generation in the B2B Enterprise'. The findings reveal increasing urgency – and action – among business leaders to incorporate AI into their most critical revenue-generating and commercial operations.
- Wednesday, 08 November 201739 clicks
Infor, a leading provider of beautiful business applications specialized by industry and built for the cloud, has once again been recognized as a Leader in Nucleus Research's latest Customer Relationship Management (CRM) Technology Value Matrix. The CRM Value Matrix for the second half of 2017 reflects the advances vendors have made in those areas with leaders differentiating themselves on mobile, industry accelerators and social selling capabilities.
- Wednesday, 08 November 201715 clicks
TrackStreet, the automated SaaS-based eCommerce monitoring platform that give brands and manufacturers unprecedented visibility and control over how and where their products are sold online, has raised $2 million in Seed funding led by Okapi Capital. TrackStreet will leverage the funding to further develop its proprietary AI-based technology, extend its marketplace analytics and automated brand protection platform and accelerate market momentum.
- Tuesday, 31 October 201725 clicks
Insurance business is in a renaissance. A new generation of insurance buyers come with new needs and expectations. They need Insurance 2.0, such as on-demand insurance and micro-insurance. To response this trend, insurance industry has to adopt a new business model, Digital Insurance 2.0, that is built on a cloud business platform.
- Tuesday, 31 October 201734 clicks
Software AG adds robotic process automation (RPA) to its Digital Business Platform. RPA offers a new '''virtual workforce'' of software robots to help automate repetitive manual tasks and processes. This news digital process automation capabilities provides add-on technology for automation at the user interface level.
- Tuesday, 24 October 2017101 clicks
Indonesia's big conglomerate Lippo Group has chosen Kinetica, provider of the world’s fastest GPU-accelerated analytics database, and NVIDIA, to spur innovation in big data and analytics that fully utilize a 360-degree customer view and derive real-time analytics and insights on shopping trends and the digital lifestyle.
- Tuesday, 24 October 201720 clicks
Namogoo offers its Namogoo Browser Bot Detection for free to ecommerce retailers through January 31, 2018. This service integrates into ecommerce analytics tools, including Google Analytics, enabling online retailers to detect and identify a new generation of browser bots that mimic real users’ behavior.
- Friday, 20 October 2017107 clicks
Richard Thaler, 2017 economics Nobel Prize winner, constitutes 'nudge theory': most people fail to make rational decisions, including decisions about their financial affairs, and tend to sway towards the easy option. Personetics, the leading provider of cognitive banking applications, showcase how it solution helps bank 'nudge' people towards better financial decisions.
- Wednesday, 18 October 201721 clicks
Leveraging Axway Appcelerator, The Body Shop has been able rethink its customer loyalty program, integrate massive amounts of data, and successfully implement an innovative new mobile application to increase in-store purchases. ''Love Your Body Club'', its new mobile powered by Axway Appcelerator, deliver personalized and contextualized shopping experience to more than 90,000 customers in Switzerland.
- Wednesday, 18 October 201720 clicks
LLamasoft launches Demand Guru, a new solution that empowers companies to improve their supply chain design and strategic business initiatives. With Demand Guru, companies will be able to quickly consider several key demand drivers, and then test out various future demand scenarios, based on that information.
- Monday, 16 October 201730 clicks
In accordance with its ambitious international development strategy, Prima Solutions, French insurance software vendor, acquire Tricast, a company specialized in analysis and predictive tools. Tricast software has been to improve the competitiveness and technical margins of insurers, banks, cooperatives and wholesalers.
- Friday, 13 October 201733 clicks
Adobe Systems Incorporated announced it has been positioned by Gartner, Inc. as a leader in its ''Magic Quadrant for Digital Marketing Analytics'' research report for the third year in a row. Its digital marketing analytics product, Adobe Analytics Cloud, helps clients manage more than 150 trillion data transactions annually. Major brands using Adobe Analytics include T-Mobile, The Home Depot, Mastercard, Ford, MGM Resorts, Citi Bank, Dell, NBC Universal, and Heathrow Airport.
- Thursday, 12 October 201792 clicks
Netscribes Inc analyzed the official Instagram pages of 10 global makeup brands, including Avon, Clinique, Estée Lauder, Lancôme, L’Oréal Paris, M.A.C Cosmetics, Maybelline New York, and Shiseido to find out the best performers and what marketers can learn from them. And the winner is... Shiseido, Maybelline, and Avon.
- Wednesday, 04 October 2017136 clicks
Gartner, Inc. today highlighted the top strategic technology trends that will impact most organizations in 2018. Gartner's top 10 strategic technology trends for 2018 tie into the Intelligent Digital Mesh. The first three strategic technology trends explore how artificial intelligence (AI) and machine learning are seeping into virtually everything and represent a major battleground for technology providers over the next five years.
- HBR: Artificial Intelligence for Boosting Revenue Generation in the B2B Enterprise
- Infor Recognized as Beautiful Business CRM
- TrackStreet Raises $2 Million to Develop SaaS-based eCommerce Monitoring Platform
- Cloud Business Platform: The Path to Digital Insurance 2.0